Adaptive feedback
Stop asking every customer the same questions.
Howazit creates short, relevant feedback experiences that change according to what the customer says. The conversation goes deeper when needed, stays brief when it should and connects each response to a meaningful next step.
How was your visit? ⭐
3 ★ — the wait was long
Adapting · asking about wait time
Sorry to hear! Was it the queue or the kitchen?
The queue at the door
Why traditional surveys lose customers
Long forms create friction. Repetitive questions feel irrelevant. A fixed path either asks too much from satisfied customers or too little from customers with a real problem. The result is lower completion and less useful insight.
A fixed survey
★★★★★
★★★★★
★★★★★
Thank you
What adapts
- Question pathFollow-up questions change according to the response.
- DepthThe interaction expands when more detail is valuable and stays short when it is not.
- Language and toneContent can reflect brand, audience, market and context.
- Customer contextKnown information can personalize the interaction and prevent repetitive questions.
- Next actionThe ending changes according to satisfaction, issue, severity, profile and business rule.
- Experience designBranding, media, response controls and interaction design create a simple mobile-first experience.
What better listening delivers
- Higher completion and richer open-text feedback
- More accurate understanding of the reasons behind scores
- Less customer effort and shorter interactions
- A natural bridge from listening to recovery, loyalty, review or growth actions
How did it go today?
2 of 5
Not great — I waited a long time5 of 5
Really good — someone helped meWe’re sorry. This is already with the team who can fix it.
Glad to hear it. Here is where to add your rating.
Recovery appliedReview link sent
Proof from the field
Share
PangoResponse rate
20%
Increase
PangoNPS
from 46
69
Increase
PangoCustomer satisfaction
from 84
94
One in five Pango customers completed the questionnaire.
Ready when you are
Your customers are already telling you what to do next.
Howazit helps you understand the signal and act while the moment still matters.